How much budget are you wasting?
A 2025 Cledara report found that companies with 100-200 employees waste an average of 34% of their software budget. That wastage gets chunkier as organisations grow.
Our services blend digital with tech. We review and optimise your tech stack (including your CRM, automation, email, advertising and reporting) to keep things lean and leave nothing on the table.
It’s time to stop sidestepping the world of marketing technology
Business owners and marketing managers hesitate to venture into new martech domains.
And we get it. Shiny object syndrome means you risk wasting time and money on the wrong tools. But your one-stop-shop solution and legacy tech no longer support your business efficiently.
Open up the martech toolbox to target, acquire & retain more customers
Adopt new marketing technology without the brain fog.
We evaluate martech based on its potential value to your business, bringing your goals and the customer journey into the fold.
That means you’ll get access to high-tech tools and data to guide your strategy, improve the customer experience, and support your growth. At the same time, you get to automate processes to clear a whole heap from your plate.
Martech. Adtech. Web development platforms. What does it all mean, and which platforms could become part of your new-and-improved tech stack?
This encompasses pretty much every type of technology used in digital marketing. It’s the tools businesses use to improve UX, conversions, ROI & internal processes.
The tools you can use to launch and analyse paid digital marketing campaigns. It’s the stuff that puts your business in front of customers.
Platforms on which you can build your website or eCommerce store. With different options to support scalability and varied business needs.
The reason most businesses fail when trying to adopt new marketing technology is they find the tech first and then try to build processes around it.
We start by asking the “hows” of achieving your goals. Then we look for technology that fits your vision for the future, not the other way around. In other words, we keep your business moving forward and serving your customers of today more seamlessly, with modern martech that responds to your critical needs.
The right marketing technology stack keeps your internal processes streamlined, your customers happy, and those sales coming in.
At Abstract Digital, we make it part of your bespoke multi-channel campaign that’s always positioned for performance.
Don’t stress – your free strategy session is waiting.
Martech? Overwhelming? Not anymore. Book a free session with a strategist at Abstract Digital and get introduced to the marketing technology and bespoke digital roadmap that will keep your business moving forward.